Whether co-marketing a mutual value proposition, building fandom between brand and customer, or throwing a blowout activation, there has been one consistent in my career: authenticity and human connection. It’s become my calling card.

Whether your brand is trying to bring your product to the 85M football (soccer) fans in the United States or put on a blowout activation during the biggest sporting event in US history, my 9+ years building complex marketing programs in the video game, sports, and SaaS industries might be your key.